Saturday, May 23, 2009

Carbon Manna(C) Unlimited Announces Solar Manna(C) & Forest Manna(C), and Filing of a U.S. Patent Application...


Here is the Carbon Manna news release that came out on MarketWire on 19 May 2009:

Carbon Manna(C) Unlimited Announces Solar Manna(C) & Forest Manna(C), and Filing of a U.S. Patent Application for the Cell Phone-Based Carbon Micro-Profit-Sharing System

Sustainability, Corporate Social Responsibility (CSR), Reforestation, Micro-Entrepreneurialism, Women's Empowerment, Micro-Property Rights and Improved Family Health -- All Features of the Carbon Manna(C) System

SAN DIEGO, CA--(Marketwire - May 19, 2009) - Carbon Manna Unlimited, an international non-profit standards-setting organization, announced today new uniformity initiatives for solar-power projects in the Developing World -- Solar Manna©, as well as for reforestation projects -- Forest Manna©, which make use of the Carbon Manna© cell phone-based Micro-Profit-Sharing System.

Moreover, to exclude profiteers who would manipulate Carbon Manna projects for personal or corporate gain, a detailed provisional U.S. Patent application has been filed to provide a future legal framework for safeguarding the micro-property and micro-profit-sharing rights of poor families participating in Carbon Manna-certified programs.

The Carbon Manna system employs SMS (short message service) and unique identifiers that will allow millions of families in the Developing World to claim by mobile phone on a bi-weekly basis the carbon offsets they produce by converting to more efficient cooking methods such as a modern charcoal stove or solar cooker, instead of an inefficient 3-stone fire burning biomass. As a result, each family becomes a micro-profit center and is able to monetize directly its own contribution to mitigating global climate change, while also slowing regional deforestation and desertification, which are metastatic ecological scourges in Sub-Saharan Africa in particular.

Cell phone-based Carbon Manna projects may also include reforestation programs that sequester CO2 (Forest Manna©), as well as solar-powered lighting and village-level phone-recharging stations that reduce green house gas emissions (Solar Manna©), thus allowing entrepreneurial families to claim via cell phone two or three types of Carbon Micro Credits or Profits at the same time.

Most importantly, the Carbon Micro-Profit-Sharing System is NOT a form of self-limiting, debt-based microfinance; rather, courtesy of the US$100 billion global carbon-trading markets, it provides potentially unlimited and definitely immediate micro PROFITS to the Poor, and therefore is similar in concept to frequent-flyer miles, which are an asset, not a liability. Thus, Carbon Manna programs produce micro-assets (profits or savings) that may be used as micro-collateral in a traditional microfinance (loan) setting. In short, Carbon Manna provides a tenable basis for supersizing debt-based microfinance, which was awarded the Nobel Peace Prize in 2006.

Moreover, Carbon Micro Profits or Credits may be easily converted to cash, e-money, cell phone minutes/airtime, or any other non-inflatable store-of-value. And where mobile money transfer systems are available such as Safaricom's M-Pesa and Zain's ZAP systems in Kenya and Tanzania, every handset becomes an ATM, and cash may be withdrawn at thousands of stores and banks nationwide. Hence, Tanzania and Kenya, plus the other East African countries of Rwanda, Uganda, Malawi and Ethiopia, realistically offer a fertile ground for the rapid growth of Carbon Manna to the level of millions of families over the next five years.

"Because of the power and uniqueness of the Carbon Manna System and the potential for carbon-offset carpetbaggers to maliciously exploit it to violate the micro-property rights of the Poor, especially in Africa, on 24 April 2009 we filed a provisional U.S. Patent titled: Micro-Credit / Micro-Profit Sharing Method and System for Claiming and Monetizing Personal Emissions Reductions," remarked Tom Ichim, a board member of Carbon Manna Unlimited in San Diego.

For the same reason, Dr. Hong Ma, Executive Director of Carbon Manna Unlimited, stated: "To further ensure the fair treatment of poor families in the Developing World, in a white paper titled 'Carbon Manna Economic-Rewards Allocation Guidelines,' we have detailed economic and accounting ground rules for equitably sharing monetary gains from Carbon Manna programs. And because we directly and efficiently transfer payments wirelessly to participating families, we disintermediate all middlemen, minimize chances for graft, and maximize cash flows to the Poor."

Finally, David Palella, the Founder of Carbon Manna Unlimited, highlighted: "The cell phone-based Carbon Manna System represents an entirely novel form of microfinance, let us call it GigaFinance X.0, that uniquely utilizes markets-based mechanisms to address multiple topical themes including sustainability, corporate social responsibility (CSR), reforestation, micro-property rights, women's empowerment, micro-entrepreneurism and improved family health -- all in one elegantly scalable vehicle."

For corporate social responsibility (CSR), philanthropic, sponsorship or collaborative opportunities with Carbon Manna Unlimited and/or Carbon Manna Africa; or for speaker requests or celebrity inquiries; and to co-opt a sustainable and universally applicable micro-paradigm that can indeed quickly scale to benefit the "Next Billion" at the Base of the Pyramid, please contact:

David A. Palella
San Diego, California
tel: 858-793-0741
email: Email Contact


Geoffrey Kiringa
Nairobi Kenya
cell: 011-254-721-922-135
email: Email Contact
Skype: geoffrey.kiringa